Refine your company’s social presence

Jonny Darling Insight Leave a Comment

Interesting sociological findings in The Economist this week, derived from Facebook networks. The message to those in search engine optimisation? Cherry-pick the platforms upon which to integrate and cherish interaction thereon. Less is more!

Update 18/04/2010: As social goes viral, and hype turns to hysteria, Dunbar’s sociological number is ever more pertinent. It’s not the size that counts, it’s what you do with it that matters!